Tuesday, August 18, 2009

FW: Inman AM: 3 ways to measure social media

 

 

 

From: Inman News Headlines [mailto:dailynews@inman.com]
Sent: Tuesday, August 18, 2009 6:59 AM
To: mark@itsyoursale.com
Subject: Inman AM: 3 ways to measure social media

 

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Tuesday, August 18, 2009

3 ways to measure social media
There is a lot of buzz around social media. Buzz might not even be the right word. Cacophonous roar might be more appropriate. It seems as if everyone who was a search-engine-optimization guru last year is a social media guru this year.

A lot of the talk in social media is about the concept of engaging your audience. The theory goes that if you can engage an audience via social media they'll be that much more likely to do business with you. More »


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